We are a house of label-lovers. We happily squander money that should really go to savings because we like brand-name stuff. Clothes, shoes, makeup. You name it.
But when it comes to food, there is one private-label brand that’s always knocking out the branded competition in our fridge and pantry: President’s Choice.
I think in the 25 or so years that I’ve been enjoying PC products, there’s been one that I didn’t fancy. (Really.)
Year after year, I’m always curious what kind of food trends I’m going to see ripple through the Insider’s Reports because I’ve worked on the PR side with PC, and I know the kind of trendspotting and food-development intensity goes on behind the scenes.
That’s why I’m thrilled to share some of this summer’s best with you. We managed to taste test quite a few of the newest products and here are our favourites:
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